Allroads - Before & After
Allroads Transport Engineers has been going from strength to strength ever since their relocation to their spacious 5 acre site in 2010, which saw them double their workshop capacity. Just a few years later in 2013, the Albany-based company installed an ultra-modern down-draft spray booth, and more recently they added a sand-blasting facility and CNC plasma cutter to their arsenal. There was just one thing wrong - their existing brand no longer mirrored their service and product offering. So last year, owners Jack and Rosemary engaged Bonser Design to update their brand image to better reflect the state-of-the-art products and services their company was now offering.
Our solution included the creation of a new up-to-date logo, positioning statement, stationery, website and company folder. With the new brand image applied throughout, the company now looks as good as it is. Check out the before and after shots of the logo.